FOR IMMEDIATE RELEASE
Celebrated Experiences Acquires Guidelines to Britain
London, England (4 February, 2021) – Celebrated Experiences, a leading purveyor of luxury travel, has acquired Guidelines to Britain, a premier provider of expert private guides for visitors to the UK. The official announcement was made earlier today in London.
Jonathan Epstein, the CEO & owner of Celebrated Experiences, noted in the announcement: “We are thrilled to add Guidelines to Britain to our Celebrated Family. Guidelines has consistently delivered exceptional experiences for our clients as well as VIP guests at so many of London’s finest hotels. I have so much respect for Maggie Rogers who founded and then led Guidelines for over 30 years. Our team is humbled and honored to continue her legacy and passion for service.”
Rogers has curated an extraordinary team of guides across England, with a particular focus on London. Her guides are carefully selected based on their knowledge, personality, and hospitality. Many of London’s top concierges at the city’s finest hotels call upon Guidelines to impress their guests with Guidelines’ many guided experiences. Maggie Rogers said: “Guidelines to Britain is excited to join the Celebrated Team! They have the vision, integrity, and innovative spirit to grow their market leading position in the UK. Celebrated Experiences is totally committed to both our guides and clients that have supported us for the past 32 years.” Rogers will continue with Celebrated Experiences as a consultant and key advisor to their leadership team based in the UK, Ireland, and Atlanta Headquarters.
Celebrated Experiences also announced that Alex Youell will be Manager of the London office. Previously Alex served as Operations & Sales Manager for Guidelines to Britain. He joins an England-based team that is led by Kirsty Hoskins, the company’s Director of Extraordinary Experiences. Alex has designed thousands of guided experiences, and he has a strong relationship with London’s best guides. Alex also works closely with London’s concierges and other clients around the world.
Celebrated Experiences has evolved over 31 years, adapting to find innovative ways to better support its clients. Founded in 1990 by Preston and Leni Epstein, their son Jonathan joined the company in 2006. He is now owner and CEO.
Epstein said: “We fully recognize the power of an extraordinary guide to elevate a client’s experiences and to make their visit more meaningful, memorable, and entertaining.”
During the pandemic Celebrated Experiences has been extremely active. They launched a new division, Celebrated Homes, to provide vetted and managed residences in the UK, Ireland, and Italy. They also enhanced their Celebrated Italy division by adding guided services and experiences to their robust Collection of Celebrated Hotels there.
Celebrated Experiences is a complete one-stop-shop for clients seeking personalized services and itineraries in England, Ireland, Italy, Scotland, and Wales. This key acquisition expands its client base and increases its already sizable footprint in London.
In 2019, Celebrated Experiences had a record-breaking year in England, booking over 10,000 room nights at their annually inspected Collection of Celebrated Hotels and Homes. They also booked nearly 6,000 days of guided experiences across the UK, including everything from walking tours of London highlights to more exclusive experiences such as VIP private visits to The Tower of London and special access to many of England’s most extraordinary stately homes and gardens. They also offer more specialized tours such as their popular “London’s History in Four Drinks,” or “The London Spy Walk.” Most guided experiences are bespoke to each guest.
Epstein added: “This is a win for everybody. Our support for guides is second to none, and we will continue to ensure that guiding is not just a viable profession, but a rewarding career. We will deliver even better service and experiences for our clients with our growing London-based team and new, dynamic experiences. London’s best hotels and their experienced concierges know how much we value them, and we are innovating to be even better partners while offering better services to their guests.”